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The Power To Release

Guitarists passing on hard-won knowledge — how to practice, how to record, how to finish something, and how to keep going when it stops being fun. Written since 1996, and still being written.
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The Power To Release
Dan McAvinchey

Millennial Marketing

Dan McAvinchey

The past few years have seen the rise of several new ways to get your music promoted and selling, leveraging the strengths of the Internet.

April-May 1999
The Power To Release
Dan McAvinchey

Self-Release Q&A, Chapter 2

Dan McAvinchey

Part two of our e-mailbag dump, answering some of the most commonly asked questions about releasing and promoting records.

December-January 1998
The Power To Release
Dan McAvinchey

Who Sells Your Record?

Dan McAvinchey

Don't make the mistake of thinking this is someone else's job. As an independent artist, the ball is in your court.

October-November 1998
The Power To Release
Dan McAvinchey

To "Burn" Or Not To "Burn"

Dan McAvinchey

CD recorders (or burners) are great in any studio. Should you consider releasing your next CD on CD-R.

August-September 1998
The Power To Release
Dan McAvinchey

Internet Marketing - Fact And Fiction

Dan McAvinchey

Is it really true? Will you get 30,000,000 music fans checking out your music just by creating a web page? Let's separate the hype from the reality.

February-March 1998
The Power To Release
Dan McAvinchey

Releasing Records: Patience and Persistence

Dan McAvinchey

If you're a typical musician, you lack one or both of these critical qualities. Let's see how important they are to your success.

December-January 1997
The Power To Release
Dan McAvinchey

Finding The Perfect Partner

Dan McAvinchey

Self-assessement time. Can you go it alone? You might need the synergy of two people working together to kick start your label.

October-November 1997
The Power To Release
Dan McAvinchey

Indie Release: Do's And Don'ts

Dan McAvinchey

Completely subjective, straightforward tips in the areas of promotion, publicity and your career.

August-September 1997
The Power To Release
Dan McAvinchey

Self-Release Q&A, Chapter 1

Dan McAvinchey

We turn the electronic mailbag upside down to answer some of the most commonly asked questions about releasing and promoting records.

February-March 1997
The Power To Release
Dan McAvinchey

Starting a Record Label

Dan McAvinchey

How to start and organize your own record label. It's a lot easier than you may think.

December-January 1996